Where do we capture the cost in marketing planning & campaign management?,

Where do we capture the cost in marketing planning &
campaign management?, Apart from SAP on how many softwares
we can run CRM ?

Question Posted / shariq001.khan

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Where do we capture the cost in marketing planning & campaign management?, Apart from SAP on h..

Answer / chinna

you can maintain cost and revenues resulting from the marketing plan in an element called wbc
work breakdown structure is an element which is used to collect the actual cost and revenues resulting from the marketing project

creation of wbc and the transfer of marketing projects form crm to r3 will takes place simultaneously when the markting plan is set to be completed/ released . this will be done via middleware with connected erp

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Where do we capture the cost in marketing planning & campaign management?, Apart from SAP on h..

Answer / venkatasiva

Hey it's not related to CRM.. answers is pricing or FICO
consultants will take care.
2nd questions answer is not at all relevant to CRM..it's
rather GK question..bcoz we have popular orcale, seibel & MS
dynamics CRMs

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Where do we capture the cost in marketing planning & campaign management?, Apart from SAP on h..

Answer / narsimharao

We can Capture and cost the campaigns and marketing in WBS
(Work breakdown Structure ) in R/3 PS Module (Project
System ) can calculate the cost , What you mean how many
softwares we can run CRM ? can tell clearly ,

Regards
Narsimha

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