Answer / dkd

Backward Integration is a strategy employed to expand
profits and gain greater control over production of a
product whereby a company will purchase or build a business
that will increase its own supply capability or lessen its
cost of production. For example, a clothing manufacturer may
purchase one of its suppliers of fabrics to lessen the cost
of raw materials and have more control over the delivery
schedules of the finished product.

Answer / srinath

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