What is the difference between ERP and CRM
Answer / meeran lebbai
ERP stands for Enterprise resource planning which is an
integrated computer-based system used to manage internal &
external resources including tangible assets, financial
resources, materials, and human resources.
CRM stands for Customer relationship management which is a
broadly recognized, widely-implemented strategy for
managing and nurturing a company’s interactions with
clients and sales prospects. It involves using technology
to organize, automate, and synchronize business processes—
principally sales activities, but also those for marketing,
customer service, and technical support.
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