What is the use of keyword planner?
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In order for cost-per-click (cpc) ads and cost-per-thousand impressions (cpm) ads to compete with each other in the same auction on the google display network, the adwords system converts the cpc ads bid to?
When creating text ads to advertise a client's small chain of italian restaurants, what should you include in the ad text to make it compelling to potential customers?
Differentiate between google adword and double click.
You want to generate leads with your adwords campaign by encouraging people to fill out an interest form on your website. What do you need to know to measure return on investment (roi) for this campaign?
What's the easiest way to evaluate if one version of your landing page performs better than another for the same ad?
Can you explain how does ad rank impact cost-per-click?
Why are we using google adwords?
You can use audience targeting to show your ads to?
What is the first step that you should take if your ads get disapproved for any reason?
What strategy should giorgio use to increase the number of relevant clicks from his search network campaign?
why should you link your client's adwords account to google's webmaster tools?
Julian wants to reach potential customers based on the type of device they're using, but he doesn't know how his campaign performs on different devices. How can julian find meaningful data that will help him decide which devices to target?