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Google AdWords Interview Questions
Questions Answers Views Company eMail

which can be controlled at the ad group level of an adwords account?

229

when reviewing your client's search network campaign, you notice that the ads in one of the ad groups have a low average position. Which flexible bid strategy should you use to help improve the position of these ads?

212

one of your clients wants to know why a campaign went over the specified daily budget several days in a row. What would you explain to your client about how the adwords system works?

270

It is beneficial to create multiple ad groups in order to-?

239

why should you link your client's adwords account to google's webmaster tools?

215

what is a benefit of online advertising with google adwords?

239

According to ad policies, what types of words, phrases, or characters can not be included in an adwords text ad?

230

An advertiser looking to drive conversions is using manual cost-per-click (cpc) bidding. Which factor should be most important for this advertiser when keyword bids are decided?

209

You signed 3 new clients, each with an existing adwords account. What's the best way to manage these accounts?

225

when sitelinks are set at both the campaign and ad group level, which will be displayed?

260

Your client wants to show ads to people who've visited her website before. Which adwords feature would you recommend she use?

185

Your client's campaign is consistently meeting its average daily budget. What should you do to maximize your client's budget throughout all hours of the day?

215

Using the paid & organic report for her travel website, karen noticed a relatively high organic clicks/query rate for the search query hawaii vacations. What does this mean?

219

What is the benefit of having multiple ads in an ad group?

198

Laura runs an online store with a large inventory of children's toys and games. Which ad format would you use for laura's campaign to reach people interested in purchasing children's games?

248


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Un-Answered Questions { Google AdWords }

which of the following items is not a component of quality score?

231


What is the limit set for the number of characters for adwords ad?

217


What are the types of keywords?

245


How does adwords bidding work?

262


Can you explain how does ad rank impact cost-per-click?

257


How does a google auction work?

263


How can the adwords average daily budget setting help when starting out?

211


You signed 3 new clients, each with an existing adwords account. What's the best way to manage these accounts?

225


Explain what is conversion optimizer in adwords?

284


What are adwords?

222


When optimizing your campaign, you can get ideas for negative keyword and placement exclusions lists through which adwords tool?

227


How can you use this data to optimize your client's bidding strategy?

235


When reviewing the search terms report for one of your client's campaigns, you notice several terms that aren't relevant to what they're advertising. How can you use this information when refining the campaign's keywords?

226


Your ad is live on google search, and you want to continue to check it over time to see if it is still running. Why is it advised that you use the adpreview and diagnosis took, instead of doing searches to find your ad on google.com?

206


Suppose you have created an ad group to advertise gourmet chocolate, and it includes keywords like dark chocolate and gourmet chocolate bars. If you opted this particular campaign into the google display network, what type of targeting would automatically be used to determine whether your ads might show?

257