Google AdWords Interview Questions
Questions Answers Views Company eMail

which can be controlled at the ad group level of an adwords account?

5

when reviewing your client's search network campaign, you notice that the ads in one of the ad groups have a low average position. Which flexible bid strategy should you use to help improve the position of these ads?

5

one of your clients wants to know why a campaign went over the specified daily budget several days in a row. What would you explain to your client about how the adwords system works?

5

It is beneficial to create multiple ad groups in order to-?

5

why should you link your client's adwords account to google's webmaster tools?

5

what is a benefit of online advertising with google adwords?

5

According to ad policies, what types of words, phrases, or characters can not be included in an adwords text ad?

5

An advertiser looking to drive conversions is using manual cost-per-click (cpc) bidding. Which factor should be most important for this advertiser when keyword bids are decided?

5

You signed 3 new clients, each with an existing adwords account. What's the best way to manage these accounts?

5

when sitelinks are set at both the campaign and ad group level, which will be displayed?

5

Your client wants to show ads to people who've visited her website before. Which adwords feature would you recommend she use?

5

Your client's campaign is consistently meeting its average daily budget. What should you do to maximize your client's budget throughout all hours of the day?

5

Using the paid & organic report for her travel website, karen noticed a relatively high organic clicks/query rate for the search query hawaii vacations. What does this mean?

5

What is the benefit of having multiple ads in an ad group?

5

Laura runs an online store with a large inventory of children's toys and games. Which ad format would you use for laura's campaign to reach people interested in purchasing children's games?

5


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Un-Answered Questions { Google AdWords }

What do you understand by adwords?

3


What is the limit set for the characters or number for adwords ad?

3


How can the adwords average daily budget setting help when starting out?

5


What should an advertiser use to organize ad groups?

5


Explain google adwords remarketing.

1






If you want to direct people to specific pages on your website from an ad, you can create an ad that uses?

1


What is the limit set for the number of characters for adwords ad?

1


Which best describes keyword contextual targeting?

5


What happens when a campaign consistently meets its average daily budget?

5


Your client wants to show ads to people who've visited her website before. Which adwords feature would you recommend she use?

5


How do managed placements on the display network work?

5


When setting up a campaign, you can use display planner to get an idea of the budget and bids you should set based on your?

1


What are the types of keywords?

1


What is the primary benefit of location targeting for advertisers?

1


What is the formula to find ctr (click through rate)? Does ctr help in improving quality score?

1