your new client's adwords account has one campaign with one ad group that contains a list of hundreds of keywords. Which best practice should you follow when re-organizing this client's keywords?
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An e-commerce client wants her campaign to be more profitable. After calculating this client's total profits from adwords, what can you do to start maximizing results for profit?
How does adwords bidding work?
donna sells t-shirts featuring vintage album covers. She wants people searching for unusual t shirts to find her website, but she also thinks people interested in music might make a purchase. What campaign type would you recommend?
Laura runs an online store with a large inventory of children's toys and games. Which ad format would you use for laura's campaign to reach people interested in purchasing children's games?
An advertiser wants to increase the quality score of a low-perofrming keyword. Which approach would you recommend?
Mention in google adwords those options, which can’t be changed after creating an account?
What should an advertiser use to organize ad groups?
Your client wants to increase the number of people visiting his website. When analyzing the data for search campaign, which metric do you most want to improve?
Your client gets more conversions from ads that appear to people in tokyo. What actions should you take to try and increase the number of conversions for this client?
in the case of a placement targeted ad on the google display network, the quality score portion of calculating ad rank is based on-?
What is the formula to find ctr (click through rate)? Does ctr help in improving quality score?
Explain the working of adwords?