An e-commerce client wants her campaign to be more profitable. After calculating this client's total profits from adwords, what can you do to start maximizing results for profit?



An e-commerce client wants her campaign to be more profitable. After calculating this client's ..

Answer / Neelesh Khare

She can optimize bids based on return on ad spend (ROAS), increase the quality score by creating relevant ad copy and landing pages, and use automated rules or scripts to automate optimizations.

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