Which of the following statements about FFA pages are true? ► a. They are greatly beneficial to SEO ► b. They are also called link farms ► c. They are paid listings ► d. They contain numerous inbound links

What is the name of the search engine technology due to which a query for the word actor will also show search results for related words such as actress, acting or act? ► a. Spreading ► b. Dilating ► c. RSD (real-time synonym detection) ► d. Stemming ► e. Branching

What will the following robots.txt file do? User-agent:Googlebot Disallow:/*? User-agent:Scooter Disallow: ► a. It will allow Google to crawl any of the dynamically generated pages. It will also allow the AltaVista scooter bot to access every page ► b. It will disallow Google from crawling any of the dynamically generated pages. It will also disallow the AltaVista scooter bot from accessing any page ► c. It will disallow Google from crawling any of the dynamically generated pages. It will allow the AltaVista scooter bot to access every page ► d. None of the above

Which of the following statements about RSS are correct? ► a. It is a form of XML ► b. It stands for Real-time streamlined syndication ► c. It is a good way of displaying static information ► d. It is a Microsoft technology

Which of the following options is correct regarding the Keyword Effectiveness Index (KEI) of a particular keyword? ► a. It is directly proportional to the popularity of the keyword ► b. It is inversely proportional to the competition for the keyword ► c. It is directly proportional to the chances of the keyword ranking on the first page of the Google search results

What is the illegal act of copying of a page by unauthorized parties in order to filter off traffic to another site called? ► a. Traffic jacking ► b. Visitor jacking ► c. View jacking ► d. Page jacking

Which of the following search engines offers a popular list of the top 50 most searched keywords? ► a. Google ► b. Yahoo ► c. AOL ► d. Lycos

Which of the following search engines or directories provides the main search results for AOL? ► a. Lycos ► b. DMOZ ► c. Google ► d. Yahoo ► e. Windows Live

Which of the following can be termed as appropriate Keyword Density? ► A. 0.01-0.1% ► B. 3-4% ► C. 7-10% ► D. none of the above

The following robots Meta tag directs the search engine bots: ► a. Not to index the homepage and not to follow the links in the page ► b. Not to index the page and not to follow the links in the page ► c. To index the page and not to follow the links in the page ► d. Not to index the page but to follow the links in the page

What is Keyword Density? ► a. The number of times the keyword is used / (DIVIDED BY) the total word count on page - (MINUS) the total words in HTML on the page ► b. Combination of the number of times a keyword or a keyword phrase, in proportion with other words, appears on a Web page ► c. The number of times the keyword is used in the page description ► d. The number of times the keyword is used in the page title ► e. The number of times the keyword is used / (DIVIDED BY) the total word count on the page

Which of the following are examples of agents? ► A. Internet Explorer ► B. Search engine spiders ► C. Opera ► D. SQL Server database attached to a website

If you search for the term "iq test" in the Word Tracker keyword suggestion tool, will it return the number of independent searches for the term "iq"? ► a. Yes ► b. No

Cloaking is a controversial SEO technique. What does it involve? ► a. Increasing the keyword density on the web pages ► b. Offering a different set of web pages to the search engines ► c. Hiding the keywords within the webpage ► d. Creating multiple pages and hiding them from the website visitors

Which of the following facts about Alexa are correct? ► a. Alexa provides free data on relative website visitor traffic ► b. Alexa and Quantcast provide information on visitor household incomes ► c. Alexa is biased towards US based traffic ► d. Quantcast only tracks people who have installed the Quantcast toolbar