Google gives priority to themed in-bound links. ► a. True ► b. False

Which of the following methods can help you get around the Google Sandbox? ► a. Buying an old Website and getting it ranked ► b. Buying a Google Ad words PPC campaign ► c. Placing the website on a sub domain of a ranked website and then 301 re-directing the site after it has been indexed ► d. Getting a DMOZ listing

A Hallway Page is used to: ► A. Attract visitors from the search engines straight onto the Hallway Page ► B Organizes the Doorway Pages ► C Helps people navigate to different Doorway Pages ► D. Enables search engine bots to index the Doorway Pages

Which of the following options describes the correct meaning of Mouse Trapping? ► a. The technique of monitoring the movement of the mouse on the webpage ► b. The technique of monitoring the area on which an advertisement was clicked ► c. The web browser trick, which attempts to redirect visitors away from major websites through a spy ware program ► d. The web browser trick, which attempts to keep a visitor captive at on a website

What is the most likely time period required for getting a Google page rank? ► A. 1 week ► B. 3 weeks ► C. 2 months ► D More than 3 months

All major search engines are case sensitive. â–º a. True â–º b. False

Which of the following website design guidelines have been recommended by Google? ► a. Having a clear hierarchy and text links ► b. Every page should be reachable from at least one static text link ► c. If the site map is larger than 100 or so links, you should break the site map into separate pages ► d. Keeping the links on a given page to a reasonable number (fewer than 100) ► e. Use less than 30 images or graphics per page

How are site maps important for the Search engine optimization process? ► a. Site maps help the search engine editorial staff to go through a website, hence ensuring quicker placement ► b. Google gives credit to the websites having site maps. The GoogleBot looks for the keyword or title "Site Map" on the home page of a website. ► c. Site maps help the search engine spider pick up more pages from the website ► d. None of the above

Google looks down upon paid links for enhancing page rank. If a website sells links, what actions does Google recommend to avoid being penalized? ► a. The text of the paid links should state the words "paid text link" for Google to identify it as a paid link ► b. Only Paid text links to non-profit websites should be accepted ► c. Paid links should be disclosed through the "rel=nofollow" attribute in the hyperlink ► d. Paid links should be disclosed through the "index=nofollow" attribute in the hyperlink

What are organic results?

How you will start keyword research? Which tools would you use for doing it?

How often should you perform a link audit?

What is XML Sitemap? How is it important?

What is Canonical issue? How will you resolve them?

What are the key aspects of the Panda update?