Which of the following options is correct regarding the Keyword Effectiveness Index (KEI) of a particular keyword?
► a. It is directly proportional to the popularity of the keyword
► b. It is inversely proportional to the competition for the keyword
► c. It is directly proportional to the chances of the keyword ranking on the first page of the Google search results
Answer / chaitanya
a. It is directly proportional to the popularity of the keyword
| Is This Answer Correct ? | 1 Yes | 1 No |
What does the term Keyword Prominence refer? ► a. It refers to the fact that the importance of choosing high traffic keywords leads to the best return on investment ► b. It refers to the importance attached to getting the right keyword density ► c. It refers to the fact that the keywords placed in important parts of a webpage are given priority by the search engines ► d. It refers to the fact that the keywords in bold font are given priority by the search engines
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Cloaking is a controversial SEO technique. What does it involve? ► a. Increasing the keyword density on the web pages ► b. Offering a different set of web pages to the search engines ► c. Hiding the keywords within the webpage ► d. Creating multiple pages and hiding them from the website visitors
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