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Differentiate between adwords and adsense.
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You would advise a client that's launching a new product line to advertise on the google display network because she can?
Suppose you have created an ad group to advertise gourmet chocolate, and it includes keywords like dark chocolate and gourmet chocolate bars. If you opted this particular campaign into the google display network, what type of targeting would automatically be used to determine whether your ads might show?
Which is a benefit of search advertising with google adwords?
Mention what is the limit set for the number of characters for adwords ad?
How you can track conversions in google adwords?
A lower cpa does not necessarily indicate higher profit. Why?
Explain the my client center (mcc) account functions?
Your client wants to show ads to people who've visited her website before. Which adwords feature would you recommend she use?
How many times does a google auction run?
Blake is focused on branding and is more interested in his ads being viewed than in generating clicks. Which of these features would not be a good fit for him?
Explain google adwords.
Which adwords settings are specified at the account level?
Google AdWords 
