Your client wants to improve her ad position. What would you recommend?
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what do you mean by adwords keywords?
What is the formula to find ctr (click through rate)? Does ctr help in improving quality score?
which are required components of an ad group running on the search network?
which is the best bidding option for an advertiser who wants to drive more clicks from mobile devices?
When optimizing your campaign, you can get ideas for negative keyword and placement exclusions lists through which adwords tool?
Your client's campaign is consistently meeting its average daily budget. What should you do to maximize your client's budget throughout all hours of the day?
If you want to direct people to specific pages on your website from an ad, you can create an ad that uses?
cliff just started working with a client who has a very disorganized adwords account. What's an effective way for him to begin restructuring his client's account?
when reviewing your client's search network campaign, you notice that the ads in one of the ad groups have a low average position. Which flexible bid strategy should you use to help improve the position of these ads?
Your ad can show to a potential customer when your targeted language matches to?
your client's campaign is getting a lot of clicks, but the conversion rate is low. Which approach could help improve your client's conversion rate?
You would advise a client that's launching a new product line to advertise on the google display network because she can?