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Google AdWords Interview Questions
Questions Answers Views Company eMail

Blake is focused on branding and is more interested in his ads being viewed than in generating clicks. Which of these features would not be a good fit for him?

158

Which adwords settings are specified at the account level?

187

what type of bidding method is used to manage image ads on the google display network?

195

What would be the most appropriate landing page for his ad?

167

What strategy should giorgio use to increase the number of relevant clicks from his search network campaign?

185

A keyword with very low clickthrough rate (ctr) will usually receive-?

204

Data shows the audience for a client's running shoe store is women ages 35 to 50. How can you optimize this client's display network campaign based on your research?

168

Which is a benefit of manager defined spend (mds)?

164

An advertiser wants to increase the quality score of a low-perofrming keyword. Which approach would you recommend?

209

which is one characteristic of the accelerated delivery method?

191

Which formula does google use to rank keyword-targeted ads on google search

178

How can you use this data to optimize your client's bidding strategy?

198

If you have set a maximum cpc bid of $1 for your ads, and if the next most competitive bid is only $0.50 for the same ad position, what is the maximum cpc you would need to pay to show your ad - assuming your ad is similar in all other aspects?

224

what is the impact of poor landing page quality on an ad group?

149

in the case of a placement targeted ad on the google display network, the quality score portion of calculating ad rank is based on-?

231


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Un-Answered Questions { Google AdWords }

If you want to direct people to specific pages on your website from an ad, you can create an ad that uses?

215


How does adwords bidding work?

202


How can the adwords average daily budget setting help when starting out?

166


Blake is focused on branding and is more interested in his ads being viewed than in generating clicks. Which of these features would not be a good fit for him?

158


The advertiser wants to spend very little time setting and managing individual keyword bids. Which is the best bidding option for this advertiser?

197


What happens when a campaign consistently meets its average daily budget?

205


Which of these metrics is especially important to clients who are running a branding campaign?

165


With social extensions, how are +1s calculated for your ad and google+ page?

219


What is the significance of impression share metric?

188


What are the types of keywords?

209


Your client's campaign is consistently meeting its average daily budget. What should you do to maximize your client's budget throughout all hours of the day?

174


What would be the most appropriate landing page for his ad?

167


Differentiate between adwords and adsense.

194


Mention in google adwords that options can’t be changed after creating an account?

163


Explain what is conversion optimizer in adwords?

228