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Google AdWords Interview Questions
Questions Answers Views Company eMail

Which is a benefit of adwords for search marketing?

223

nadia manages a local gym and is running an ad to drive more free trial memberships. What could she include in her ad text?

220

in order to target this particular user, which campaign language setting should an advertiser use?

228

What's a reason to use the search network with display select campaign type?

276

Your client gets more conversions from ads that appear to people in tokyo. What actions should you take to try and increase the number of conversions for this client?

217

You want to generate leads with your adwords campaign by encouraging people to fill out an interest form on your website. What do you need to know to measure return on investment (roi) for this campaign?

231

Mimi wants to reach people searching for baked goods, but only wants her ads to show during the hours she's open for business. Which campaign type is a good fit?

241

Why should you avoid adding duplicate keywords across ad groups?

259

a client who owns an online running shoe store wants to drive sales of a particular model of women's running shoes. What keywords should you include in this client's keyword list to help achieve their goal?

253

anne-marie's business goal is to generate online sales of her handmade purses. Her adwords costs are $100 per week and she wants to know if her advertising investment is paying off. What additional information do you need in order to calculate her return on investment (roi)?

229

You are focused on reaching viewers with video content, and are looking to pay only when a user views your ad (cpv model). Which form of adwords video advertising would be most appropriate?

224

A client that owns a fine-dining restaurant in london wants to get more phone calls from people researching places to eat on their mobile phones. How should you optimize this client's campaign to help achieve their goal?

248

How can you see if people are searching for your client's services during the early morning and evening hours?

239

which of the following items is not a component of quality score?

231

Your client noticed last month that his ad often showed up beside another advertiser's ad for the same search terms. How can you help your client understand how he is performing compared to other advertisers?

264


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Un-Answered Questions { Google AdWords }

Keyword planner can help you build a new search network campaign by?

269


You signed 3 new clients, each with an existing adwords account. What's the best way to manage these accounts?

225


Mention what are the types of keywords?

206


which are required components of an ad group running on the search network?

268


When creating a keyword list using broad match, why should you leave out misspellings and plural forms of keywords?

218


If the cost-per-thousand impressions (cpm) option is not available for a campaign, what is the most likely reason is that the campaign?

208


Your client's campaign is consistently meeting its average daily budget. What should you do to maximize your client's budget throughout all hours of the day?

215


What is the significance of impression share metric?

253


a client who owns an online running shoe store wants to drive sales of a particular model of women's running shoes. What keywords should you include in this client's keyword list to help achieve their goal?

253


Why are we using google adwords?

315


Your client is interested in switching from tv, print, and radio advertising. What are the return on investment (roi) benefits of online advertising campaigns over traditional media advertising?

203


How do cost per click (cpc) ads compete with cost per thousand impressions (cpm) ads on the google display network?

236


which can be controlled at the ad group level of an adwords account?

229


By monitoring ad campaign performance, why an advertiser may obtain the information needed?

222


How many times does a google auction run?

281