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Google AdWords Interview Questions
Questions Answers Views Company eMail

When optimizing your campaign, you can get ideas for negative keyword and placement exclusions lists through which adwords tool?

184

Your travel agency client is running a very targeted campaign to reach people who are visiting paris on vacation and don't live in france. What would be an effective way to target this client's customers?

206

She wants to show an image ad announcing the new collections to people who are browsing websites about designer clothing. Which campaign is a good fit?

196

Your ad is live on google search, and you want to continue to check it over time to see if it is still running. Why is it advised that you use the adpreview and diagnosis took, instead of doing searches to find your ad on google.com?

170

How can the adwords average daily budget setting help when starting out?

166

Which bidding strategy should you use to achieve this goal?

169

Your client is interested in switching from tv, print, and radio advertising. What are the return on investment (roi) benefits of online advertising campaigns over traditional media advertising?

159

The advertiser wants to spend very little time setting and managing individual keyword bids. Which is the best bidding option for this advertiser?

197

which is the best bidding option for an advertiser who wants to drive more clicks from mobile devices?

225

Which statistic indicates how often a click has led to a conversion?

209

How do cost per click (cpc) ads compete with cost per thousand impressions (cpm) ads on the google display network?

197

Which factor should be most important for this advertiser when deciding keyword bids?

173

what's one benefit of creating multiple ad groups?

168

An e-commerce client wants her campaign to be more profitable. After calculating this client's total profits from adwords, what can you do to start maximizing results for profit?

157

Suppose you have created an ad group to advertise gourmet chocolate, and it includes keywords like dark chocolate and gourmet chocolate bars. If you opted this particular campaign into the google display network, what type of targeting would automatically be used to determine whether your ads might show?

227


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Un-Answered Questions { Google AdWords }

What is the limit set for the number of characters for adwords ad?

171


jims restaurant is launching a new campaign and would like greater exposure on mobile devices to attract users on the go. How can this be done?

202


With social extensions, how are +1s calculated for your ad and google+ page?

219


Google analytics can help you learn more about the behavior of your client's customers. What is the reason?

203


what happens when an advertiser sets a daily budget lower than the recommended amount, using the standard delivery method?

189


anne-marie's business goal is to generate online sales of her handmade purses. Her adwords costs are $100 per week and she wants to know if her advertising investment is paying off. What additional information do you need in order to calculate her return on investment (roi)?

187


donna sells t-shirts featuring vintage album covers. She wants people searching for unusual t shirts to find her website, but she also thinks people interested in music might make a purchase. What campaign type would you recommend?

164


A lower cpa does not necessarily indicate higher profit. Why?

217


How to calculate ad rank?

181


Quality score on google search is evaluated on?

174


which is a best practice for creating effective ad text?

178


What is the use of keyword planner?

164


Which client would you advise to advertise on the google search network?

135


what type of bidding method is used to manage image ads on the google display network?

196


Explain the my client center (mcc) account functions?

204