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Explain the factors that influence group effectiveness.    0  1196
6. NEED OF ONGOING MANAGEMENT CYCLE( Case Study ) Sidney Greenburg was appointed the position of the director of marketing for a small electronics component manufacturer. The company had its revenues growing at the rate of 20% each year and in 1982, they were at 30 million level The president felt that the growth of the company required serious planning efforts to determining strategies product emphasis and new product development. Mr. Greenburg realising the need to develop the marketing plan developed a suggested format to obtain inputs from his regional sales managers. The format to obtain divided into two parts (a) territory brief for established status of sales activities and (b) territory plan asked for identification of key goals, strategy & resources required to accomplish stated goals. Sales forecast by products was requested for 3 plan Yrs. Tom Rosenfield was the marketing manager for Europe He was previously in the engineering department & was assigned to Europe because of his technical& Foreign language capabilities. He replied to Mr.Greenburg as follows: “While I will complete the forms on the country brief& country plan promptly I have some conceptual problems with them time& time again we have been requested for projected figures I remember putting together a presentation for the Executive Vice-President (VP) & Treasurer last year. Great we educated those guys but what are the results of such formality? The projections have not yielded specific results, resources are used at a minimal level & we are not generating needed sales. So it is my contention that while goals projections& forecasts provide immeasurable guidance for a company with stable sales & developed product lines, for us a fledglings (young) industry, they distract from the job at hand. My plan has always been to hit the market- as hard I am able & I believe this should hold true for all other regional managers. We have large amounts of resources held up in ineffective’ marketing planning efforts such as these need to redirect these efforts to self rather than compile data. We need more people beating the pavement (action) rater than sitting on their desks developing plans& strategies (contemplation) Sell, sell, sell. Get the backing as big as possible. Planning is wasteful. Let us concentrate on aggressive sales & optimize sales volume at any cost. A. What has Mr.Greenburg not done to accomplish his planning tasks? B. Is Mr.Rosenfield right in making his comments in response to Mr. Greenburg’s request? C. Is Mr. Rosenfleld performing his management function. D. What would you do if you were Mr.Rosenfleld’s boss?    0  369
What purpose does training serve? Explain the ingredients of a good training programme for the employed at various levels.    0  324
wht in business do they think is importance of numbers    0  210
what is the relevance of computer science to business management    0  255
What is basic requirement for Scheduled Bank? banking   0  212
What is the difference between ERP and CRM esoft   1  603
what is know about bcpl    0  184
why do you want to do mba? matrix   0  217
how will you motivate your workers to strive willingly in a target based industry nibm   0  170
How will you motivate workers to strive wiilingly in a target based industry. nibm   0  157
New Entrepreneurs agengy was established on tnpsc-tamil-nadu-public-service-commission   0  158
Hi! frnds i m gonna attend de sbi clerical interview dis month.. so could u guide me wid wat r de ques dat r generally expected to ask in de interview?n also how long de interview goes on? state-bank-of-india-sbi   0  177
i am mangesh . now i am, pursuing MBA(1st yr) from pune university.i am selected in SBI clerical exam 2010.tell me is there any worth for me to join SBI. will i get promotion ?? after how many years??? is there any condition of bond to join SBI ??? state-bank-of-india-sbi   0  173
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 Question Views   Select has furnished the following aanual budgets at 60% and 80% levels of activity: level of capacity 600units 800units direct material 360000 480000 direct labour 480000 640000 production overhead 252000 276000 administration overhead 124000 132000 s.& d.overhead 136000 148000 calculate the total cost at 75% level of activity working should be part of your answer 151
why bank rate is called as discount rate? 225
how many universities are there for studying MBA & B- Schoools. 265
A. What two basic questions must be answered by an inventory control decision rule? B “If line employees are required to work on quality improvement activities, their productivity will suffer.” Discuss. 2404
what is reconceliation statement. 215
why do you want to do your mba only from this collage (banasthali)? 181
What is basic requirement for Scheduled Bank? 212
What goals do you have in your career? 194
which companies in nifty 280
* i completed gratuation BBA but i passed 50% marks and i will give bank exam its valiad for bank 154
why do you want to do job in sbi bank? 198
write brief notes and examples on the following terms 1. trade liberalisation 2. Structural Adjustment Program 3. Balanced development 4. NIEO 711
what are the benefits of insurance as compared to banking 159
what is indian economics? 231
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