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Explain the factors that influence group effectiveness.    0  1195
6. NEED OF ONGOING MANAGEMENT CYCLE( Case Study ) Sidney Greenburg was appointed the position of the director of marketing for a small electronics component manufacturer. The company had its revenues growing at the rate of 20% each year and in 1982, they were at 30 million level The president felt that the growth of the company required serious planning efforts to determining strategies product emphasis and new product development. Mr. Greenburg realising the need to develop the marketing plan developed a suggested format to obtain inputs from his regional sales managers. The format to obtain divided into two parts (a) territory brief for established status of sales activities and (b) territory plan asked for identification of key goals, strategy & resources required to accomplish stated goals. Sales forecast by products was requested for 3 plan Yrs. Tom Rosenfield was the marketing manager for Europe He was previously in the engineering department & was assigned to Europe because of his technical& Foreign language capabilities. He replied to Mr.Greenburg as follows: “While I will complete the forms on the country brief& country plan promptly I have some conceptual problems with them time& time again we have been requested for projected figures I remember putting together a presentation for the Executive Vice-President (VP) & Treasurer last year. Great we educated those guys but what are the results of such formality? The projections have not yielded specific results, resources are used at a minimal level & we are not generating needed sales. So it is my contention that while goals projections& forecasts provide immeasurable guidance for a company with stable sales & developed product lines, for us a fledglings (young) industry, they distract from the job at hand. My plan has always been to hit the market- as hard I am able & I believe this should hold true for all other regional managers. We have large amounts of resources held up in ineffective’ marketing planning efforts such as these need to redirect these efforts to self rather than compile data. We need more people beating the pavement (action) rater than sitting on their desks developing plans& strategies (contemplation) Sell, sell, sell. Get the backing as big as possible. Planning is wasteful. Let us concentrate on aggressive sales & optimize sales volume at any cost. A. What has Mr.Greenburg not done to accomplish his planning tasks? B. Is Mr.Rosenfield right in making his comments in response to Mr. Greenburg’s request? C. Is Mr. Rosenfleld performing his management function. D. What would you do if you were Mr.Rosenfleld’s boss?    0  369
What purpose does training serve? Explain the ingredients of a good training programme for the employed at various levels.    0  324
wht in business do they think is importance of numbers    0  209
FROM MBA COURCE WHICH PAPER IS MOST IMPORTENT FOR INTERVIEW?    2  646
what is the relevance of computer science to business management    0  255
What is basic requirement for Scheduled Bank? banking   0  210
What is the difference between ERP and CRM esoft   1  601
what is know about bcpl    0  184
why do you want to do mba? matrix   0  216
how will you motivate your workers to strive willingly in a target based industry nibm   0  169
How will you motivate workers to strive wiilingly in a target based industry. nibm   0  156
New Entrepreneurs agengy was established on tnpsc-tamil-nadu-public-service-commission   0  157
Hi! frnds i m gonna attend de sbi clerical interview dis month.. so could u guide me wid wat r de ques dat r generally expected to ask in de interview?n also how long de interview goes on? state-bank-of-india-sbi   0  177
i am mangesh . now i am, pursuing MBA(1st yr) from pune university.i am selected in SBI clerical exam 2010.tell me is there any worth for me to join SBI. will i get promotion ?? after how many years??? is there any condition of bond to join SBI ??? state-bank-of-india-sbi   0  173
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how long you will worked with us???? why you left the previous company? how can you manage our company? 207
common question for merchandiser 135
Q. 2 (a) Describe the elements of Microsoft Word screen. Write down steps for creating, saving, retrieving, editing and printing a document. 576
What is the basic deference between goals and objective? 183
1-What trade-offs are involved in (a) sharing information with other organizations in a supply chain and (b) the acquisition of information- processing technology? 2-Explain why integrated technology is critical for a successful supply operation 945
Differance Between Stright Line and WDV Methed ? 208
what is the salary of clerk from axis bank ? 885
I am starting Dress Material Retail shop , please tell me what licenses should i get to start the Business ? 363
What is Business devlopment? 201
What are supportive arguments you will raise favoring capitalist economy? 646
i have a land in city where so many godowns are present i want to know how i will be a c and f agent what can i do for his please suggest qualification need for same thanks 270
Can Private company float shares to public ? If not, what is the procedure to make it public ? 313
tell me about ur self in hindi 122
Excise Duty Applicable for Assembly Materials E.g: I.T Products (Security Systems) 450
hi frnds,i'm srinivasa murthy.i've been selected for the interview by karnataka bank(clerical post).will u pls help me with some sample questions that will b asked in the interview? mail to malabartrogon10@gmail.com or if u have free SMSs, message me to 9008874244.thank u a lot. 203
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