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hiiii My Name is Shiva...now am doing my MBA(marketing)+pgdm(HR) now am in 1sy yr 2nd sem. my ug qualification is B.Tech(CSE). My question is in marketing different sectors there which is best for me and full of money. still one yr in my hand i have to get grip on that sector plz suggest me.
wht in business do they think is importance of numbers
Suppose you need to conduct a small marketing research study in your neighborhood regarding the purchase and use of detergent powders. What will be your approach in the process?
What purpose does training serve? Explain the ingredients of a good training programme for the employed at various levels.
I want to join the MBA distance learning Program in IT (Information Technology)from Symbiosis PUNE ,What is the market value of Symbiosis Distance learning.
6. NEED OF ONGOING MANAGEMENT CYCLE( Case Study ) Sidney Greenburg was appointed the position of the director of marketing for a small electronics component manufacturer. The company had its revenues growing at the rate of 20% each year and in 1982, they were at 30 million level The president felt that the growth of the company required serious planning efforts to determining strategies product emphasis and new product development. Mr. Greenburg realising the need to develop the marketing plan developed a suggested format to obtain inputs from his regional sales managers. The format to obtain divided into two parts (a) territory brief for established status of sales activities and (b) territory plan asked for identification of key goals, strategy & resources required to accomplish stated goals. Sales forecast by products was requested for 3 plan Yrs. Tom Rosenfield was the marketing manager for Europe He was previously in the engineering department & was assigned to Europe because of his technical& Foreign language capabilities. He replied to Mr.Greenburg as follows: “While I will complete the forms on the country brief& country plan promptly I have some conceptual problems with them time& time again we have been requested for projected figures I remember putting together a presentation for the Executive Vice-President (VP) & Treasurer last year. Great we educated those guys but what are the results of such formality? The projections have not yielded specific results, resources are used at a minimal level & we are not generating needed sales. So it is my contention that while goals projections& forecasts provide immeasurable guidance for a company with stable sales & developed product lines, for us a fledglings (young) industry, they distract from the job at hand. My plan has always been to hit the market- as hard I am able & I believe this should hold true for all other regional managers. We have large amounts of resources held up in ineffective’ marketing planning efforts such as these need to redirect these efforts to self rather than compile data. We need more people beating the pavement (action) rater than sitting on their desks developing plans& strategies (contemplation) Sell, sell, sell. Get the backing as big as possible. Planning is wasteful. Let us concentrate on aggressive sales & optimize sales volume at any cost. A. What has Mr.Greenburg not done to accomplish his planning tasks? B. Is Mr.Rosenfield right in making his comments in response to Mr. Greenburg’s request? C. Is Mr. Rosenfleld performing his management function. D. What would you do if you were Mr.Rosenfleld’s boss?
Explain the factors that influence group effectiveness.
people can u guess who is the pseudo customer in the world; also tell who is the surrogate customer; in marketing.
what are the applications of SAP? how useful it is?
ROLES AND RESPONSIBILITIES OF A BUSINESS MIS MANAGER(NON IT)?
career path of MIS Manager (non IT)
by which international certificate special import concession can be achived
Right now i have just passed my bcom first year exams and i am looking forward to qualify CAT. I dont know what all is reqired. I passed my +2 from CBSE commerce and i dint studied maths. Can you suggest me what should i do to qualify CAT
How to do headhunting in information technology profiles? The recruiting is different in this kind of profiles?
iam looking for te best business idea ihave a sspace of about 10thousand covered factory shed with equal amount of open space on the outskirts of mumbai checkpost dahisar the sopace is situated on the w.e. highways please sugest the best idea to do a business
