Explain the differences between bounce rate and pogo sticking?
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Answer / Rishish Mishra
Bounce rate refers to the percentage of visitors who leave a website after viewing only one page. A high bounce rate may indicate that the landing page isn't relevant to users or doesn't engage them enough to explore further. Pogo sticking, on the other hand, describes when users click on a search result, quickly navigate back to the search results page, and then click on another listing before returning to the original site. This behavior may indicate that the content didn't meet the user's expectations or wasn't helpful enough.
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