How will you sell a product which is not well knowned or
recognized in the market?
Answer Posted / manjari
the major problem here will be deciding upon the target market.ones the target market is identified then we have to target this audience and create brand awareness.this can be done by using marketing mix
product- placing yr product in par with competitors,adding differentiation
Price- either go for cost leadership approach else a price that keeps u in market
place- deciding upon the distribution channels etc
promotion- major tool for brand awareness use all 6 tools of communication if u can afford.position yr product
Is This Answer Correct ? | 3 Yes | 0 No |
Post New Answer View All Answers
What are the essential skills that a marketing representative should possess?
What is target oriented sales?
1) Why do you want to take Marketing as your career? Please give a short note. 2) What has been your experience as Marketing Person? What targets were given to you and what was your achievement v/s. target given to you? 3) Explain your organization chart and your position in the same? 4) What is your present cost to the Company? Contd. 3… - 3 - ABOUT MARKETING: 5) What is a typical Sales Cycle? Please explain. 6) If you are selling industrial products, how would you generate new leads? 7) In a new territory, what strategy you would use to meet up as many customers as possible? 8) How would you ensure that Sales Volume and Margins remain healthy? 9) What products or services you have marketed before? 10) What was the best achievement you had so far? 11) What are the first three steps you would take if a customer complaints about your product? 12) What are the main factors for arriving at the costing and pricing of a new product?
How will you convince a prospect who has knowledge of a better product than what you have to offer?
sales & marketing
Is it comfortable to work under a team leader?
What % of your time is spent on a daily basis working with the sales employees?
What are the issues that arise in direct marketing?
Explain what is your psychology of selling?
It is said that smile and patience are two vital aspects of a sales job. What is your opinion ?
What is product?
How you contact or initiate communications with customers?
i have 7 year experience in pharma as medical representative you are fresher for area salse manager why we shoud slect you for ABM in our organization?
Explain about a marketing questionnaire that you have developed?
How a new regional manager devolop his new assigned territory & how he manage his people?