What factors should be considered when choosing a media
vehicle?
Answers were Sorted based on User's Feedback
Answer / guest
There are six factors to consider when choosing a media
plan. Factors such as budget, target audience, and sales
objectives.
| Is This Answer Correct ? | 31 Yes | 3 No |
Answer / prabish stha
The factors such as nature of product,market
size,distribution strategy,ads objectives,budget
avialability,media availability have to be considered while
selecting media vehicle.
| Is This Answer Correct ? | 5 Yes | 0 No |
Answer / teddy gwasera
is it not,reach,frequency,product,marketing
objectives,budget,target audience
| Is This Answer Correct ? | 4 Yes | 2 No |
Answer / padmas
The road ahead, speed,sales target, time to market, of
course the list of pros and cons while choosing
| Is This Answer Correct ? | 2 Yes | 3 No |
most important factor to be considered while selecting media
vehicle is that what number of exposure will be obtained and
what will be the cost of that
| Is This Answer Correct ? | 1 Yes | 4 No |
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