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an advertiser wants to increase clickthrough rate (ctr). Which would help to eliminate irrelevant impressions?
She wants to show an image ad announcing the new collections to people who are browsing websites about designer clothing. Which campaign is a good fit?
What is the limit for the characters in adwords ads?
Your travel agency client is running a very targeted campaign to reach people who are visiting paris on vacation and don't live in france. What would be an effective way to target this client's customers?
jims restaurant is launching a new campaign and would like greater exposure on mobile devices to attract users on the go. How can this be done?
Your text ad includes the phrase 'your friend has a crush on you, see more!'. Why could your ad be disapproved according to adwords policies?
Your client wants to improve her ad position. What would you recommend?
Your client noticed last month that his ad often showed up beside another advertiser's ad for the same search terms. How can you help your client understand how he is performing compared to other advertisers?
What is the benefit of having multiple ads in an ad group?
what happens when an advertiser sets a daily budget lower than the recommended amount, using the standard delivery method?
Differentiate between google adword and double click.
anne-marie's business goal is to generate online sales of her handmade purses. Her adwords costs are $100 per week and she wants to know if her advertising investment is paying off. What additional information do you need in order to calculate her return on investment (roi)?