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What is conversion optimizer in adwords?
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Laura runs an online store with a large inventory of children's toys and games. Which ad format would you use for laura's campaign to reach people interested in purchasing children's games?
She wants to show an image ad announcing the new collections to people who are browsing websites about designer clothing. Which campaign is a good fit?
According to ad policies, what types of words, phrases, or characters can not be included in an adwords text ad?
If you have set a maximum cpc bid of $1 for your ads, and if the next most competitive bid is only $0.50 for the same ad position, what is the maximum cpc you would need to pay to show your ad - assuming your ad is similar in all other aspects?
you have been targeting the entire united states in your scuba diving equipement ad campaign, but you know that much of the scuba equipment that is sold to customers in hawaii. What would be the most efficient way to optimize your campaign and measure the impact of an optimization?
what do you mean by adwords keywords?
an advertiser wants to increase clickthrough rate (ctr). Which would help to eliminate irrelevant impressions?
Your client gets more conversions from ads that appear to people in tokyo. What actions should you take to try and increase the number of conversions for this client?
Your ad can show to a potential customer when your targeted language matches to?
which is a best practice for creating effective ad text?
You would choose to advertise on the google display network if you wanted to?
what is the recommended next step if you noticed from the search terms report that certain terms are leading to a high number of clicks on your ads?
Google AdWords 
