How To appoint A Distributor or Stockist?
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Answer Posted / guest
As the question is raised by Parle G dealing in consumer
products like biscuits the reply is designed to suit such kind
of trade.
A distributor must be appointed exclusively for a particular
company product in particular area. Distributors already
distributing other company’s similar products should not be
appointed.
A distributor should know the competitive products’ flow in
the market to overcome the situation.
A distributor should have the previous experience in trade
either in wholesale or retail market.
A distributor should know the wholesale and retail dealers of
the particular area.
A distributor should have adequate personnel to get orders
from the customer buyers and sufficient salesmen for
distribution of commodities then and there.
A distributor should have sufficient vehicles for early
distribution of products without any delay.
A distributor should have sufficient information technology
products like computers for billing and preparing stock
position and submission to the company and telephones, cell
phone, and fax machines internet connections etc., for the
purpose of communication.
Above all the distributor should be young and energetic and
intelligent to handle the situations at all times.
A stockist must have sufficient space of his own and sufficient
staff for office administration with information technology
products etc., A stockist must have adequate personnel to
load and unload the commodities from the containers or
lorries
A stockist’s place where he stocks goods should be easily
approachable and place should be reached by both ways
(without No Entry or One Way) at any time. There should be
no restrictions by the local authorities to load or unload from
containers any time.
Reply From:
ABHIVIRTHI Tax and Industrial Consultancy
R.R.JAGADEESAN
VAT PRACTITIONER AND INDUSTRIAL CONSULTANT
H-63, Palaami Enclave, New Natham Road,
Madurai-625014.
Cell: 9994990599
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6. Case Study:- A Failure to Communicate Could you come to my office for a minute, Bob?’ Asked Terry ( the plant manager ). Sure, be right there,” said Bob Gemson. Bob was the plant’s quality control director. He had been with the company for four years. After completing his degree in mechanical engineering, he worked as a production supervisor and then as maintenance manger prior to promotion to his present job. Bob thought he knew what the call was about. “But letter of resignation catches me by surprise,’ began Terry. “1 know that Wilson products will be getting a good man, but we sure need you here, too”. “J thought about it a lot, ‘said Bob, “but there just doesn’t seem to be a future for me here. “ “Why do you say that’?” asked Terry. “Well,” replied Bob, “the next position above mine is yours. With you only thirty- nine,. I don’t think it’s likely that you’ll be leaving soon. “The fact is that I am leaving soon,’ said Terry. “That’s why it’s even more of a shock to know that you are resigning. I think I’ll be moving to the corporate offices in .Tune of next year. Besides, the company has several plants that are larger than this one. We need good people in those plants from time to time, both in quality control and in general management.” “Well, I heard about an opening in the Cincinnati plant last year,” said Bob, “but by the time I checked, the job had already been filled. We never know about job opportunities in the other plants until we read about them in the company paper ‘All this is beside the point now. What would it take to get you to change your mind?” asked Terry. “I don’t think I can change my mind now,” replied Bob. “I’ve already signed a contract with Wilson.’ Questions (a) Evaluate the communication system at this company. (b) What actions might have prevented Bob’s resignation?
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