break even point

Answer Posted / swati jain

Break-Even Point is that point where there is a situation
of no profit no loss encountered by a firm or industry.
this means normal profit is '0', in such circumstances a
firm is advised to continue to produce or sale as existing.
A firm in long run is said to have profits if its normal
profit=0.
Thus, BEP suggests to carry on with usual practices of the
firm

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