What is primary & 2ndory sales ?

Answer Posted / nihar kanta swain

PRIMARY SALES MEANS WHEN THE ORGANISATION SELLS OR MAKE FLOW
OF PRODUCT OR SERVICES TO THE CHANNEL PARTNERS.

EX : IN FMCG : C&F AGENTS, DISTRIBUTORS , DEALERS

EX : IN FINANCIAL SERVICE : BUSINESS PARTNERS, FRANCHISEES,

SECONDARY SALES MEANS WHEN THE ORGANISATION SELLS OR MAKES
FLOW OF PRODUCT OR SERVICES TO END USERS.

EX : IN FMCG : RETAILERS , TRADE FAIRS , PROMOTIONAL SALES

EX : FINANCIAL SERVICES : SALES DIRECTLY BY COMPANY EMPLOYEE

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