Answer Posted / nihar kanta swain
PRIMARY SALES MEANS WHEN THE ORGANISATION SELLS OR MAKE FLOW
OF PRODUCT OR SERVICES TO THE CHANNEL PARTNERS.
EX : IN FMCG : C&F AGENTS, DISTRIBUTORS , DEALERS
EX : IN FINANCIAL SERVICE : BUSINESS PARTNERS, FRANCHISEES,
SECONDARY SALES MEANS WHEN THE ORGANISATION SELLS OR MAKES
FLOW OF PRODUCT OR SERVICES TO END USERS.
EX : IN FMCG : RETAILERS , TRADE FAIRS , PROMOTIONAL SALES
EX : FINANCIAL SERVICES : SALES DIRECTLY BY COMPANY EMPLOYEE
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