What are the other two options for bidding other than c-p-c?
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Answer Posted / Abhay Kumar Bharti
In addition to Cost-Per-Click (CPC), there are two main types of bidding strategies in Google Ads: Cost-Per-Impression (CPM) and Cost-Per-Acquisition (CPA). CPM is based on the number of times an ad is displayed, while CPA focuses on achieving specific conversion goals at a targeted cost.
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