what do you mean by customer satisfaction?

Answer Posted / disciple of lapidary

Customer satisfaction is defined as the extent to which customers are happy with the products and services provided by a business. An industry which is based on any goods or service, there customer has a fair idea of what they should be receiving for their money. Usually through marketing the advertised promises of the provider, this idea is formed. If customers buy goods and services and that make them feel special, then they are most likely to appreciate the goods and services. Customer satisfaction occurs when customers fell that products of service they buy are specially made for them or people like them. Using survey techniques and questionnaires levels of customer satisfaction can be measured.

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http://assignmenthub.blogspot.com/2014/03/assignment-on-quality-management.html

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