what is main purpose of maintaining the master data?

Answer Posted / ubaid ullah khan

They are two types of Master Data 1. Customer Master Data
2. Material Master Data.

The main purpose of maintaining the Customer Master Data is
to get records of all the customers so that business can
contact the customer whenever they want to inform about new
offer and it is also helpfull to deliver orders fast .

And the purpose of maintaining the Material Master Data is
that employees should be aware that which materal is
available and which is not available.So that they can do
committments to the customers depending upon the
availability of the material.

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