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Answer Posted / kamakhya prasad ghatuary
Niche market is the smaller version of
(Bigger market)mass market.This is a kind of potential
market.In the niche market what happen company make target
to the specific class and they market their product for
them.This type of market is also known as target market or
specific market.Like Junior Horlicks only for kids, virtu
mobile,diet coke( diabetics patients),etc
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