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Discuss about the roles and responsibilities of a merchandiser.

Answer Posted / Amardeep Singh Sethi

A merchandiser's primary role is to manage the buying, selling, and distribution of products. This includes forecasting demand, negotiating prices with suppliers, coordinating with manufacturers, creating marketing strategies, managing inventory levels, and analyzing sales data to optimize profitability. They also work closely with store managers and buyers to ensure that stores are well-stocked with popular items while minimizing excess inventory.

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