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What is a link audit? How frequently should it be done?
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Answer Posted / nashiinformaticssolutions
A link audit is the process of reviewing a website's backlink profile to evaluate the quality and health of inbound links. The purpose is to identify potentially harmful or low-quality backlinks that could negatively impact SEO or result in penalties. A link audit helps identify opportunities to improve the profile, remove toxic links, and maintain high-quality links.
If a website hasn't engaged in risky link-building practices, a link audit can be performed every 6-12 months. However, if it’s a more complex website with extensive backlink issues, it may require more frequent audits, such as every 6 months.
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