what is difference between direct and indirect marketing?

Answer Posted / g.d. bhargav

Direct Mkt- when the company targets the customer directly,
like by door to door mkt, outbound calling, by e-mails, by
catalogs etc. This is for the Exsisting cutomer or for the
group of people which is targeted by the company or for a
specific community of people. Company do it on the detabase
after R&D.

Indirect Mkt- This a very genral term of mkt in this n num
of people targeted by the company or u can say all genral
people, it is only for the inform peole that we hav this
product in market. like on road banners, online adds etc

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