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Answer Posted / amit jolly
i think it is difficult for any company to establish its
new brand because people dont know about their pros.
a new brand can be established with the help of promotional
activities so that people came to know this product
importance. a proper strategy can be helpful also. so i say
advertisement, proper promotional activities and very good
share of retailers can established our new brand. blue
chips companies can take advantage of their positioning.
but it not means new companies can not establish their
brand
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