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define indirect marketing and explain its role and
importance

Answer Posted / nihar kanta swain

Indirect Marketing is the distribution of a particular
product through a channel that includes one or more resellers.
Through this system we can come closer to the customers,can
be able to know their wants,needs,demands,queries and their
perception about the companies products or offerings
accurately.But through direct marketing we can make the
system faster, but who will be their to support us if they
deny our product as their preference.

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