When optimizing your campaign, you can get ideas for negative keyword and placement exclusions lists through which adwords tool?
Your travel agency client is running a very targeted campaign to reach people who are visiting paris on vacation and don't live in france. What would be an effective way to target this client's customers?
She wants to show an image ad announcing the new collections to people who are browsing websites about designer clothing. Which campaign is a good fit?
Your ad is live on google search, and you want to continue to check it over time to see if it is still running. Why is it advised that you use the adpreview and diagnosis took, instead of doing searches to find your ad on google.com?
How can the adwords average daily budget setting help when starting out?
Which bidding strategy should you use to achieve this goal?
Your client is interested in switching from tv, print, and radio advertising. What are the return on investment (roi) benefits of online advertising campaigns over traditional media advertising?
The advertiser wants to spend very little time setting and managing individual keyword bids. Which is the best bidding option for this advertiser?
which is the best bidding option for an advertiser who wants to drive more clicks from mobile devices?
Which statistic indicates how often a click has led to a conversion?
How do cost per click (cpc) ads compete with cost per thousand impressions (cpm) ads on the google display network?
Which factor should be most important for this advertiser when deciding keyword bids?
what's one benefit of creating multiple ad groups?
An e-commerce client wants her campaign to be more profitable. After calculating this client's total profits from adwords, what can you do to start maximizing results for profit?
Suppose you have created an ad group to advertise gourmet chocolate, and it includes keywords like dark chocolate and gourmet chocolate bars. If you opted this particular campaign into the google display network, what type of targeting would automatically be used to determine whether your ads might show?
