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Un-Answered Questions { Digital Marketing }

Do product listing ads work?

504


How many keywords should I have per ad group?

550


According to you, which paid media platforms would work well for our business and why?

508


Should I bid on competitor’s brand names?

527


How do I increase my quality score?

537


What’s the best way to decide what ad wins in a test? (What’s the best metric to use?)

496


What are the hallmarks of a good ppc landing page?

481


What is the meaning of ad rotation?

532


If I plan to expand my business to singapore, is there a need to get listed on local search engines and directories?

481


What factors affect quality score?

490


How many types of targeting in video and display network campaigns?

497


Should I bid on my own brand terms?

488


Let’s say I represent the competitor who is buying the same trademarked keyword owned by your department. Despite a polite email, I have refused to stop bidding on your trademark term. What possible ways will you adopt?

514


What could be done to reduce the costs for paid media campaigns without losing traffic tomorrow?

458


Who are our competitors? What ppc strategies are adopted by them?

505