What’s the best way to decide what ad wins in a test? (What’s the best metric to use?)

182

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What are the hallmarks of a good ppc landing page?

174

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What is the meaning of ad rotation?

192

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If I plan to expand my business to singapore, is there a need to get listed on local search engines and directories?

180

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What factors affect quality score?

185

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How many types of targeting in video and display network campaigns?

182

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Should I bid on my own brand terms?

161

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Let’s say I represent the competitor who is buying the same trademarked keyword owned by your department. Despite a polite email, I have refused to stop bidding on your trademark term. What possible ways will you adopt?

183

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What could be done to reduce the costs for paid media campaigns without losing traffic tomorrow?

189

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Who are our competitors? What ppc strategies are adopted by them?

196

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What is the meaning of ad rank?

184

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Does quality score matter?

185

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Why is search engine marketing important?

167

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Other than cpc, what are the other two options for bidding?

172

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How do we measure the success of sem efforts?

174

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