b'coz (1)this is the only bank in india that takes-care of 
and fulfill the customer's need, with personal attention....
(2)a very fast emerging bank with a famous brand-name..
(3)this bank won the 'Best Corporate Social Responsibility 
Practice' award at ‘The Business for Social Responsibility 
Awards 2007’presented by the Bombay Stock Exchange and 
Nasscom Foundation.
(4)bank has won the "Business Today Best Bank Award" this 
year, for the fifth consecutive time.