Brand is the identity of your product, brand name is very 
impt.it brings popularity for ur 
product as wel fame, reputation, respect, etc., nowadays 
buisness is competitive their are
several brands into the market, everyone has their identity 
to bring their brand up.. 
for Eg: i have bought a new jeans from a wrangler store 
that look good n even it fits on me 
very wel this i wil share wit my friends obviously they ask 
me what was the brand here what 
impt. is brand not the jeans coz the jeans wil get you into 
that particular wrangler store
so, the brand name is very impt.

Brand name tell us about the quality and identity of the 
product.The company is serving to us.......

Brand name means indicating good quality of material used 
for product.
gooood services from company to customer.
customer stasifaction about product.